2024-04-17
The Bangko Sentral ng Pilipinas issued Circular Letter No. CL-2024-020 to mandate all banks to promote Credit Consciousness Week from April 24 to 30, 2024. The directive requires financial institutions to incorporate the theme of responsible credit and debt management, along with specific phrases and the hashtag #CCWeek2024, into their promotional materials across all channels. Banks are further instructed to utilize the prescribed art cards available on the BSP website to unify the campaign's visual identity.
., \ .., . . A ', =;' BANGKO SENTRAL NG PILIPINAS To Subject CIRCULAR LETrER No. cL~2024- Pursuant to Presidential Proclamation No. 568 series of 1995 (copy attached). the Bangko Sentral rig Pilipinas (BSP) enjoins all banks to promote Credit Consciousness Week* which will run from 24 to 30 April20Z4. This years theme is ,aesp@"sible credit and debt management: key to a better future 1:5a resp@"sable"gpag-"tang, meayosa"g, I'mab"kasa"I To unify the campaign for our celebration of Credit Consciousness Week 2024, banks are encouraged to incorporate the (1) above-cited theme; (2) the phrase "Credit Consciousness Week, 24 to 30 April 2024'; and (3) the hashtag #CCWeek2024 in your promotional materials and advertisements via websites. social media pages, ATM screen displays, and other channels throughout the weeklong celebration. The prescribed art card for this campaign may be downloaded from the BSP website. For more information, banks may contact the BSP Communication Office OFFICE OF THE GOVERNOR . ALL BANKS Credit Consciousness Week 2024 by e-mail at I7 April 2024 , ^ EM ^;^^'R EU M. REMOLONA, =Et. Governor
, DECLARING THE PERIOD E'ROM APRIL 24 To 30 OF' EVERY CREDT'T CONSCTOUSl, BSS WEEK WHEREAS, PalLTPPTNES 2000, the Filipino VLSIon of Bound development by the year 2000, recognizes the need for accelerated industrial and agri. CUI, :ural development by generating financial reBourcea through ef fecti. ve financial intermediation and sound lendi. rig operations aId of capital formation; , BY THE PRESl:DENT OF T*IE PIITL^PPTN^S I'llALAC^^IAN^ PROCLAMATION a, 0. 568 WHEREAS, the artve to, ,ards. the attainment of the status of a Newly Tndustri. ali. zed Country by the turn of the century will be effectiveIy booat. ed if all- sectors of - society are made fully aware of the vital -role that capital to. mation and reaponsi. ble credit play in t. he country ' s economic developnent. ; ^. WHEREAS, to effecti. vely impart thia awareness, I. ^ i, s imperative to insti. t. ut. e a continuing campaign that will ,. n - volve all sectora of society, as well as all levels and Irigt runentali. ties of the government ; Now , THER^FORE , T , ETDEL V,_RAMOS , Preai. dent .of the Philippines, by virtue of the powers vested in me by law, do hereby declare the period from Apri. I 24 to 30 of every year, as "CREDTT CONSCTOUSl, BSS ,,^EK". For this purpose, the Secretary of Finance, Secretary of Education, Culture aria Sport, Secretary of the Interior and Local Gove minent, Di. rector-General of the Nattonal Economi. c and Development Authori. ty, the Governor of the Bangko Sentral rig Pillpi. nag, as well as all heads of Departmerits , Bureaus , Of f ices , Agenci. e s , a rid T nst. runenta. Itt. i. es of the Government, Local Government Uni. ts of all levels, and Government-ouned Controlled Corporat. tonB hereby or are directed to undertake activities i. n accordance with the aptri. t of t. hi. s Proclamation. The Bankers Association of the Phili. ppi. neg, the Chamber of 'Thri. ^t Banks, the Rural Bankers Association of t. he Philippi. nes, the Financial Executives rn^titute of the Philippines, and all member's of the mass neata, CLV. .C and o0,111nerci. al a ssoci. at ions and nori'governmental organi. zat. ions are bereta^. reques^ed to extend their full support and cooperation in this campaign. YEAR As Xn ..
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ANNEX C. PRESCRIBED ART CARDS Please rel^r to the downloadab/e templates of these art cards for better resolution. BANGKO SENTRAL NG PILIPiNAS Responsible credit and debt management: key to a better fut re Proposed Caption: ..-. The Bangko Sentral rig Pilipinas (BSP) joins the country in celebrating the 2024 Credi Consciousness Week from 24 to 30 April20Z4. With the theme. "Responsible credit and debt management: key to a better future, " the BSP highlights the importance of building a good credit relationship with financial service providers through sound debt management and prudent use of credit. Credit Consciousness Week #CCWeek2024 ^ BANGKO SENTRAL NG PIUPINA5 Sa responsableng pag-utang, in aayos ang kinabukasan ^ Kaisa ang Bangko Sentral rig Pilipinas sa pagdiriwang rig 2024 Credit Consciousness Week inula 24 hanggang 30 Abri12024, Sa ternang Sa responseb, e"g peg-"tang, inaayos ang kinab"kasa", tampok ang kahalagahan rig wasto at responsableng paggamit rig utang upang mapagtibay ang 'credit relationship' sa pagitan rig inga consumers at inga financial service providers tulad rig bangko at inga lending companies. Credit Consciousness Week 2, A ", 202 #CCWeek2024 Classification: GENERAL ^ ^ ^