2014-09-19 | BPS/DIR/GEN/CIR/012The Central Bank of Nigeria has introduced an industry-wide Electronic Payments Incentive Scheme (EPIS) to encourage greater adoption and usage of electronic payments across the country. The incentive scheme focuses on rewarding consumers, merchants, salespersons, and banks for their participation in various ways. Key components include cash rewards based on card usage, offering gift items through promotional campaigns, a point-based reward system, and an Efficiency Award program to recognize institutions that demonstrate innovation and efficiency in the payments system value chain.
CENTRAL BANK OF NIGERIA Central Business District P.M.B. 0187, Garki, Abuja.
BANKING AND PAYMENTS SYSTEM DEPARTMENT BPSD/DIR/GEN/CIR/012 Thursday, September 18, 2014 To: All Deposit Money Banks and All Licensed Payments Service Providers ELECTRONIC PAYMENTS INCENTIVE SCHEME AND AWARENESS CAMPAIGN In furtherance of the drive for the pervasive usage of electronic payments in Nigeria, the Management of the Central Bank of Nigeria has approved an industry-wide Incentive Scheme and awareness campaign for electronic payments stakeholders and users.
The scheme is primarily focused to reward users of electronic payments in Nigeria and to further encourage greater adoption by all. The incentive scheme will reward and appreciate usage across all channels with emphasis on channels of electronic payments that promote financial inclusion.
The scheme has identified and will reward the following categories of users: · Consumers · Merchants · Sales Persons The incentive scheme and awareness campaign is designed as a "white-label" campaign in which all stakeholders are required to partner.
The implementation schedule, which has taken into consideration, the system configuration that will be required for the successful roll-out of the scheme, is hereby attached.
We solicit for the cooperation of all stakeholders for the successful implementation of the Electronic Payments Incentives Scheme (EPIS). 'Dipo Fatokun Director, Banking and Payments System Department
| Merchants | ||||||
|---|---|---|---|---|---|---|
| S/N | Incentive | Description | Implementation Date | |||
| 1. | Reduction of MSC | The | Merchants | Service | Charge | November 1, 2014 |
| (MSC) rate will be reduced from the | ||||||
| current 1.25% or N2, 000 to 0.75% | ||||||
| or a maximum of N1, 200 per | ||||||
| transaction. The current sharing | ||||||
| ratio among the various participants | ||||||
| will be retained. | ||||||
| 2. | Commission on | Free COT will be accelerated ahead | November 1, 2014 | |||
| Turnover (COT) | of the dates on the Guide to Bank | |||||
| Exemption | Charges, for merchants'. Therefore, | |||||
| all | electronic inflows into | the | ||||
| accounts of Merchants will | be | |||||
| exempted from the calculation of | ||||||
| COT at the end of each month. | ||||||
| 3 | Mystery Shopper | NIBSS Plc will administer rewards to | November 1, 2014 | |||
| and Recognition | merchants | through a | mystery | |||
| shopper and recognition campaign. | ||||||
| 4 | Purchase with | NIBSS will collaborate with Deposit | January 1, 2015 | |||
| Cash-back | Money Banks (DMBs) for the | |||||
| implementation of | POS | |||||
| functionalities that will permit | ||||||
| merchants to offer cash-out services | ||||||
| to their customers. |
The following suite of incentives will be implemented:
| Consumers | ||||
|---|---|---|---|---|
| S/N | Incentive | Description | Implementation Date | |
| 1. | Point | Based | This will be adopted to reward | December 1, 2014 |
| Reward System | cardholders, based on point grossed | |||
| through frequency of card usage. | ||||
| NIBSS will implement the program, | ||||
| in conjunction with other service | ||||
| providers. | ||||
| 2. | Cash Refund | Refund of cash, based on card | On-going | |
| usage usage | is I | currently | being | |
| implemented by all banks. | ||||
| 3 | December 1, 2014 | |||
| Merchant | Merchants may leverage on the | |||
| Promotional | incentive scheme to | offer | ||
| Campaign | promotional gift items to their | |||
| customers, based on the usage of | ||||
| electronic payments for transactions. |
Salespersons will be encouraged to support electronic payments by having them enrolled on the tipping point schemes, through which they will earn points accrued over a period. Such points may be redeemed by the salespersons through various gift items or cash.
Payments System Services Providers (Banks, PTSPs, PSAD, PTSA, Switches, etc) across the value chain, will be encouraged through periodic awards, based on their innovation and efficiency. This program will be administered by NIBSS, in conjunction with other service providers.