2014-09-19 | BPS/DIR/GEN/CIR/01/012

Circular on Electronic Payments Incentives Scheme and Awareness Campaign

The Central Bank of Nigeria has introduced an Electronic Payments Incentives Scheme (EPIS) to promote the adoption of electronic payments. The scheme targets consumers, merchants, and salespersons and offers incentives such as reduced Merchant Service Charge, rewards for frequency of card usage, cash refunds based on card usage, and promotional gift items for merchants who encourage electronic payment transactions among customers. NIBSS will implement the program and administer awards to recognize the efficiency of various service providers across the value chain.

BANKING AND PAYMENTS SYSTEM DEPA CENTRAL BANK OF NIGERIA entral Business District ki. Abuia.

34 - 0946238445 BPSD/DIR/GEN/CIR/01/012 September 18, 2014 To: All Deposit Money Banks and All Licensed Payments Service Providers ELECTRONIC PAYMENTS INCENTIVES SCHEME AND AWARENESS CAMPAIGN In furtherance of the drive for the pervasive usage of electronic payments in Nigeria, the Management of the Central Bank of Nigeria has approved an industry-wide Incentive Scheme and awareness campaign for electronic payments stakeholders and users.

The scheme is primarily focused to reward users of electronic payments in Nigeria and to further encourage greater adoption by all. The incentive scheme will reward and appreciate usage across all channels with emphasis on channels of electronic payments that promote financial inclusion.

The scheme has identified and will reward the following categories of users: · Consumers · Merchants · Sales Persons The incentive scheme and awareness campaign is designed as a "white-label" campaign in which all stakeholders are required to partner.

The implementation schedule, which has taken into consideration, the system configuration that will be required for the successful roll-out of the scheme, is hereby attached.

We solicit for the cooperation of all stakeholders for the successful implementation of the Electronic Payments Incentives Scheme (EPIS).

'Dipo Fatokun Director, Banking and Payments System Department

Implementation Schedule For The E-Payments Incentives Scheme

The following suite of incentives will be implemented:

Merchants
S/NIncentiveDescriptionImplementation Date
1.Reduction of MSCThe Merchants Service Charge (MSC) rateNovember 1, 2014
will be reduced from the current 1.25% or
N2, 000 to 0.75% or a maximum of N1, 200
per transaction. The current sharing ratio
among the various participants will be
retained.
2.Commission onFree COT will be accelerated ahead of theNovember 1, 2014
Turnover (COT)dates on the Guide to Bank Charges, for
Exemptionmerchants'. Therefore, all electronic inflows
into the accounts of Merchants will be
exempted from the calculation of COT at
the end of each month.
3Mystery Shopper andNIBSS Plc will administer rewards toNovember 1, 2014
Recognitionmerchants through a mystery shopper and
recognition campaign.
4Purchase with Cash-NIBSS will collaborate with Deposit MoneyJanuary 1, 2015
backBanks (DMBs) for the implementation of
POSpermit
functionalities thatwill
merchants to offer cash-out services to
their customers.
Consumers
S/NIncentiveDescriptionImplementation Date
1.Point Based RewardThis will be adopted to reward cardholders,December 1, 2014
Systembased on point grossed through frequency
of card usage. NIBSS will implement the
program, in conjunction with other service
providers.
2.Cash RefundRefund of cash, based on card usage isOn-going
currently being implemented by all banks.
3MerchantMerchants may leverage on the incentiveDecember 1, 2014
Promotionalscheme to offer promotional gift items to
Campaigntheir customers, based on the usage of
electronic payments for transactions.

Salespersons

Salespersons will be encouraged to support electronic payments by having them enrolled on the tipping point schemes, through which they will earn points accrued over a period. Such points may be redeemed by the salespersons through various gift items or cash.

Efficiency Award

Payments System Services Providers (Banks, PTSPs, PSAD, PTSA, Switches, etc) across the value chain, will be encouraged through periodic awards, based on their innovation and efficiency. This program will be administered by NIBSS, in conjunction with other service providers.

Tags
payments
monetary