2017-10-04
The Isle of Man Financial Services Authority issued this guidance to clarify how general and specific rules under the Financial Services Act 2008 apply to the advertising, distribution, and promotion of financial products. It mandates that licenseholders ensure all promotional materials are accurate, fair, and not misleading while implementing robust management controls and compliance frameworks to manage associated risks. The document further outlines the Authority's enforcement powers, including the imposition of civil penalties, public statements, and license conditions, to address breaches such as deceptive advertising or poor client advice.