2025-06-25
The Bangko Sentral ng Pilipinas issued Circular Letter No. CL.2025.44 to direct all banks to promote Savings Consciousness Week from June 30 to July 6, 2025. The regulator requires financial institutions to feature the campaign theme, specific date phrases, and designated hashtags across all communication platforms including websites, social media, and ATM displays. Banks are also provided with prescribed art cards and high-resolution templates to support these promotional activities.