Regulatory Alerts2026-03-31
Telemarketing Regulation
The Central Bank of the UAE issued the Telemarketing Regulation to establish a comprehensive framework ensuring Licensed Financial Institutions protect customer interests and privacy during marketing activities. The regulation mandates strict compliance with ethical standards, requires prior consent for communications, and prohibits unwanted telemarketing through mechanisms like the Do Not Call Registry. It further imposes rigorous obligations on institutions regarding staff training, record-keeping, data privacy, and the use of automated systems and artificial intelligence.
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