Report · AFM · 2 Apr 2026
The Dutch Financial Markets Authority (AFM) issued an analysis report revealing that while property and casualty insurers are actively integrating sustainability features into retail and commercial products, they face significant challenges in pricing new green risks and consistently measuring the actual environmental impact of these features. The regulator notes that insurers currently report sustainability characteristics far more frequently for retail policies than for commercial ones, and less than half of them quantify the tangible sustainability impact of their initiatives, often only tracking usage metrics like digital policy delivery rather than actual CO2 savings. To address these gaps, the AFM emphasizes that insurers must ensure all sustainability claims are accurate, concrete, and well-substantiated in line with disclosure standards, while encouraging the sector to continue developing industry-wide measurement standards and underwriting solutions for emerging energy transition risks.
ANALYSIS REPORT
Research on Sustainability among
Property and Casualty Insurers
APRIL | 2026
© AFM 2026 | Research on Sustainability among Property and Casualty Insurers 2 Key Findings
© AFM 2026 | Research on Sustainability among Property and Casualty Insurers 3 Our research also shows that property and casualty insurers incorporate a wide range of sustainability features in their products, underwriting processes, and other activities, but that there are also market challenges.
Insurers report many sustainability features for retail products, fewer for commercial ones The research shows that consumers can currently insure common new risks, such as home batteries. Most sustainability features relate to the retail market. 36% of all reported features apply exclusively to retail insurance, and 35% to both retail and commercial products. 15% of the features apply exclusively to commercial products. Given the importance of insuring commercial initiatives to enable the energy transition, the AFM had expected insurers to report more features on the commercial side. We do see insurers taking various initiatives in this area, such as insuring hydrogen refueling stations and insuring bio-based construction methods. There is room for improvement in measuring the impact of sustainability features The research shows that insurers rarely measure the impact of a specific feature on sustainability. This happens in less than half of cases. In 59% of cases where insurers state they measure impact, they only measure the usage of a specific feature. Insurers measure, for example, how many customers receive their policy terms digitally, but state they do not measure how much CO2 emissions are saved thereby. Without insight into the actual impact of certain sustainability features, it is more difficult to substantiate how a feature contributes to sustainability. Disclosure standards require that insurers' sustainability claims are accurate, clear, and not misleading. The AFM's Sustainability Claims Guide provides insurers with guidance on how to do this well based on three principles (accurate, representative & current; concrete & well-substantiated; and understandable, appropriate & accessible). The AFM's ESG update on sustainability claims from January 2026 emphasizes that sustainability claims must be concrete and well-substantiated. The AFM continuously monitors sustainability Sustainability remains an important theme for the AFM. We will continue to focus on this topic in the coming years, and may conduct new research into how property and casualty insurers are implementing sustainability.
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