RegAlert2025-07-10
Added
Circular No. 27/5/11467 dated 10/7/2025 regarding the Guideline for Implementing the Customer-Centric Approach
The Central Bank of Jordan has issued the Guideline for Implementing the Customer-Centric Approach and directed all financial and banking service providers in the Kingdom to publish it on the Bank's official website. The guideline aims to reinforce a customer-centric culture within institutions across all operations, policies, and procedures by enhancing effective communication and ensuring positive consumer experiences. This directive applies to all licensed financial and banking service providers operating within Jordan.
Get CBJ alerts — same-day email on every new publication.
CENTRAL BANK OF JORDAN
البنك المركزي الأردني
Number: 11467 / 27 / 5
Date: 15 Muharram, 1447 AH
Corresponding to: 20 July, 2025 AD
Circular to all financial and banking service providers in the Kingdom
Greetings,
The Central Bank of Jordan is keen to ensure the protection of financial consumers and achieve positive results for them when dealing with the financial and banking sector, and to keep pace with global trends of regulatory bodies to encourage the financial sector to transform towards the Customer-Centric Approach and change their institutional culture to support this approach.
We inform you of the issuance of the "Guideline for Implementing the Customer-Centric Approach" and request its publication on the Central Bank of Jordan's website.
The aforementioned guideline aims to consolidate the culture of focusing on the customer within the institution in all operations, policies, and procedures followed, by enhancing effective communication across the organizational structure in a downward manner, and achieving a positive experience for the financial consumer, which positively reflects on the institution's reputation and results, and enhances customer trust in financial and banking service providers.
Please accept our highest respect,
The Governor
Dr. Adel Al-Sharkas
Phone 0096264630301
Fax 009626438889
Central Bank of Jordan
P.O. Box (37) Amman 11118 Jordan
Email info@cbj.gov.jo
Website www.cbj.gov.jo
Read the rest free
Source: Central Bank of Jordan — original document · Summary generated with machine assistance and reviewed before publication; the authoritative text is the regulator's original document. How RegAlert works
More like this from CBJ
We email you every new CBJ publication the day it's published.