Guidance · RBNZ · 17 May 2022
The Council of Financial Regulators issued this non-binding framework to guide financial firms in developing approaches to assist vulnerable consumers. It defines vulnerability as a state resulting from specific circumstances rather than fixed groups, identifying four primary drivers: health factors, life events, resilience, and capability. The document urges industry to implement processes that address these evolving risks to mitigate harm and align with good business practices.
Consumer Vulnerability Framework
Members of the Council of Financial Regulators (CoFR)1 have agreed on a common understanding of the characteristics of a vulnerable consumer. We are presenting this as a framework to help industry in developing their own approaches to assisting vulnerable consumers. This framework is non-binding and serves as a guideline only. We would anticipate firms to consult widely in developing their own terminology, procedures, and processes for assisting vulnerable consumers. These should focus on the evolving needs of the consumers they serve, should be appropriate for their business and in accordance with any specific legislative requirements. Consumer vulnerability framework A consumer can be considered vulnerable when due to their personal circumstances they are especially susceptible to detriment and are therefore at greater risk of experiencing harm. Focusing on ‘circumstances’ rather than ‘types’ of people is an important distinction. It shifts the focus from vulnerability as something certain ‘groups’ of people experience to vulnerability being a result of a specific event or set of circumstances which can happen to anyone at any time. These events or circumstances are known as ‘drivers’ of vulnerability. Work by the Ministry of Business, Innovation and Employment (MBIE) and the Financial Markets Authority (FMA) has identified a number of potential risk factors. These have been mapped according to four main drivers of vulnerability2 .
Health and physical factors
Life events Resilience Capability
Mental health issues Recently migrated Low savings English as a second language Physical health issues Caring responsibilities Loss of income Low literacy levels Addiction issues Bereavement/ending of relationship Lack of selfconfidence Lack of knowledge of consumer rights Learning disabilities Natural disasters Over indebtedness Low level of financial capability Physical disabilities Non-standard requirements: women in refuge, exoffenders, children in care Lack of time Digital exclusion The risk factors for consumers may vary over time, and industry should identify additional risk factors relevant to their own products, services, and customer bases. Summary Characteristics of consumer vulnerability:
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