Consultation · SEC · 19 Apr 2002 · 02-9585
Proposed rule 203A-2(f) exempts investment advisers from the prohibition on Commission registration if they conduct substantially all advisory business through an interactive website, defined as providing advice via computer software-based models based on client-supplied information. Eligibility requires that at least 90 percent of the adviser’s clients obtain advice exclusively through the interactive website, and advisers must maintain records demonstrating compliance. The amendment permits these advisers to register with the Commission instead of state securities authorities, thereby preempting state law for those registering under this exemption.
1We do not edit personal or identifying information, such as names or e-mail addresses, from electronic submissions. Submit only information you wish to make publicly available. 2National Securities Markets Improvement Act of 1996, Pub. L. 104–290, 110 Stat. 3416 (1996) (codified in scattered sections of 15 U.S.C.). 3See s. Rep. No. 293, 104th Cong., 2d Sess. 3– 4 (1996) (hereafter Senate Report) at 4 (‘‘The states should play an important and logical role in regulating small investment advisers whose activities are likely to be concentrated in their home state.’’). 4 15 U.S.C. 80b–3a. 5Section 203A(a)(1) of the Advisers Act (15 U.S.C. 80b–3a(a)(1)). Rule 203A–1(a)(1) increases the assets under management threshold from $25 million to $30 million for registration with the Commission. (17 CFR 275.203A–1(a)(1). Upon reaching the $30 million threshold, advisers must register with us. Advisers having assets under management between $25 million and $30 million may opt to register with us. [17 CFR 275.203A– 1(a)(2)]. 6Section 203A(b) of the Advisers Act [15 U.S.C. 80b–3a(b)]. 7Section 222 of the Advisers Act (15 U.S.C. 80b– 18a). The prohibition in section 203A against registration with the Commission applies to advisers whose principal office and place of business is in a United States jurisdiction that has enacted an investment adviser statute. See Rules Implementing Amendments to the Investment Advisers Act of 1940, Investment Advisers Act Release No. 1633 (May 15, 1997) [62 FR 28112 (May 22, 1997)], at text accompanying note 83. Currently, 49 states have investment adviser statutes, as do the District of Columbia, Puerto Rico and Guam. Investment advisers in Wyoming and the United States Virgin Islands, which do not have adviser statutes, register with us. 8See Senate Report at 4–5. 9Section 203A(c) of the Advisers Act (15 U.S.C. 80b–3a(c)). See Senate Report at 5. Section 203A was designed to allow the Commission to better use its limited resources by concentrating its regulatory responsibilities on larger advisers with national businesses, and to reduce the burden to investment advisers of the overlapping and duplicative regulation (that existed prior to enactment of NSMIA) by preempting state investment adviser statutes, thus subjecting large advisers with national businesses to a single regulatory program administered by the Commission. See Senate Report at 2–4. 10The exercise of our exemptive authority permits registration with the Commission and preempts state law with respect to the exempted advisers that register with us. 11We recognize that other advisers use the Internet in other ways. For example, other advisers may use websites for marketing purposes. See infra
Section II of this Release. The proposed rule
amendment, however, does not address these other Internet uses. 12See Andrew Willmott, Legg Mason Nurtures Mass Affluent, FUNDfire, Dec. 12, 2001; Caren Chesler, Technology A Must In Managed Account Mart, FUNDfire, July 27, 2001. SECURITIES AND EXCHANGE COMMISSION 17 CFR Parts 275 and 279 [Release No. IA–2028; File No. S7–10–02] RIN 3235–AI15 Exemption for Certain Investment Advisers Operating Through the Internet AGENCY: Securities and Exchange Commission (the ‘‘Commission’’). ACTION: Proposed rules. SUMMARY: The Commission is publishing for comment rule amendments under the Investment Advisers Act of 1940 that would exempt certain investment advisers that provide advisory services through the Internet from the prohibition on Commission registration set out in section 203A of the Act. The effect of the amendments would be to permit these advisers to register with the Commission instead of with state securities authorities. The amendments are designed to alleviate the burden of multiple state regulation on advisers whose business is unconnected with any particular state and for whom multiple state regulation would be a hardship. DATES: Comments must be received on or before June 6, 2002. ADDRESSES: Comments should be submitted in triplicate to Jonathan G. Katz, Secretary, Securities and Exchange Commission, 450 Fifth Street, NW., Washington, DC 20549–0609. Comments also may be submitted electronically at the following E-mail address: rule-comments@sec.gov. All comment letters should refer to File No. S7–10–02; this file number should be included on the subject line if E-mail is used. Comment letters will be available for public inspection and copying in the Commission’s Public Reference Room, 450 Fifth Street, NW., Washington, DC
20549. Electronically submitted
comment letters also will be posted on the Commission’s Internet website:
http://www.sec.gov.1
FOR FURTHER INFORMATION CONTACT:
Marilyn Barker, Senior Counsel, or Jennifer L. Sawin, Assistant Director, at (202) 942–0719 or IArules@sec.gov, Office of Investment Adviser Regulation, Division of Investment Management, Securities and Exchange Commission, 450 Fifth Street, NW., Washington, DC 20549–0506. SUPPLEMENTARY INFORMATION: The Commission is requesting public comment on proposed amendments to rule 203A–2 (17 CFR 275.203A–2) and to Part 1A of Form ADV (17 CFR 279.1), both under the Investment Advisers Act of 1940 (15 U.S.C. 80b) (‘‘Advisers Act’’ or ‘‘Act’’).
I. Background
The National Securities Markets Improvement Act of 1996 (‘‘NSMIA’’) amended the Advisers Act to divide the responsibility for regulating investment advisers between the Commission and the state securities authorities.2 Congress allocated to state securities authorities the primary responsibility for regulating smaller advisory firms that are essentially local businesses, and allocated to the Commission the primary responsibility for regulating larger advisers.3 Section 203A of the Advisers Act4 effects this division by generally prohibiting advisers from registering with us unless they either have assets under management of not less than $25 million or advise a registered investment company,5 and preempts state adviser statutes as to advisers registered with the Commission.6 Advisers prohibited from registering with us remain subject to the regulation of state securities authorities.7 The ‘‘$25 million assets under management’’ test was designed by Congress to distinguish investment advisers with a national presence from those that are essentially local businesses.8 Congress recognized, however, that some advisers should be regulated at the federal level even though they have assets under management of less than $25 million, and gave us authority to permit advisers to register with us if the prohibition would be ‘‘unfair, a burden on interstate commerce, or otherwise inconsistent with the purposes’ of section 203A.9 In exercising this authority, we relieve advisers from the burdens of multiple state regulation.10 We recently have been asked, by advisers that provide their services through interactive websites and by their counsel, whether we might use our exemptive authority to permit these advisers to register with us.11 These types of advisers, which we will call Internet Investment Advisers, provide substantially all of their advisory services through interactive websites. Clients visiting these websites answer on-line questions about their finances, investment objectives and investment time horizon, risk tolerance, and investment restrictions. The Internet Investment Adviser’s computer-based application or platform—an algorithm —processes and analyzes the client’s responses to generate the personalized investment advice that is communicated to the client through the website.12 The interactive website may be reached at any time by persons residing in any state or outside the United States. Most Internet Investment Advisers are not eligible to register with us. They do not have assets under management or advise a registered investment company, and thus do not meet the statutory thresholds for registration with us.
13 17 CFR 275.203A–2(e). An investment adviser relying on this exemption must represent that it has reviewed its obligations under state and federal law and has concluded that is would be required to register as an investment adviser with the securities authorities of at least 30 states. Following registration with us, the investment adviser continues to be eligible for the exemption as long as it can annually represent that it would be required to register in at least 25 states. 14The multi-state exemption codified exemptive orders that permitted large accounting firms that offered financial planning services to register as advisers with the Commission even though they did not manage assets. 15 In addition to the multi-state exemption, rule 203A–2 (17 CFR 275.203A–2) provides four other exemptions under which advisers register with the Commission, none of which may be available to Internet Investment Advisers. One of these exemptions permits a newly-formed adviser to register with us if the adviser is not already registered or required to be registered with the Commission or with a state securities authority, and the adviser has a reasonable expectation that, within 120 days, it will be eligible to register with us under a different basis. Rule 203A–2(d) (17 CFR 275.203A–2(d). This rule was designed for use principally by new advisory firms that have been ‘‘spun-off’’ from existing portfolio management firms and therefore can reasonably expect to have at least $25 million in assets under management within 120 days, and by advisers to new mutual funds that are expected to be operational within 120 days. Internet Investment Advisers, however, typically must register early in their development and testing phase in order to secure venture capital, and typically need more than 120 days to complete development and testing. Many may not even be fully operational within 120 days after registering. 16See supra note 9 and accompanying text. 17Proposed rule 203A–2(f)(1)(i). 18A new box would be added to Item 2 of Part 1A of Form ADV for these advisers to indicate their eligibility to register with the Commission. 19Proposed rule 203A–2(f)(1)(ii). 20 Internet use of some kind is very common among advisers. Over half of SEC-registered advisory firms, for example, report having at least one web address. A rule permitting all advisers using the Internet to register with the Commission could effectively undo NSMIA’s division of regulatory responsibilities between the Commission and the states. 21Proposed rule 203A–2(f)(2)(i). 22Proposed rule 203A–2(f)(2)(ii). Further, most of these advisers either do not qualify to use our existing exemptive rules or, as discussed below, cannot use the exemptions effectively. Our multi-state adviser exemption permits an adviser that does not meet the statutory thresholds to register with us if, among other things, it would otherwise have to register with the securities authorities of at least 30 states.13 The exemption was
designed to permit Commission registration for advisory firms that had offices and clients in multiple states.14 Internet Investment Advisers, however, do not have multiple offices; their multiple state registration obligations turn solely on the residences of their clients. Because an Internet Investment Adviser’s clients can come from anywhere, and in any number at any time, as a practical matter, the adviser may need to register in all the states and wait until it has a registration obligation in 30 states before registering with us and canceling its state registrations.15 As discussed above, Congress gave us authority to permit investment advisers to register with us when the prohibition would be unfair, a burden on interstate commerce, or otherwise inconsistent with the purposes of section 203A.16 Internet Investment Advisers, which were not in business when NSMIA was enacted in 1996, appear to be the type of advisory firm for which Congress envisioned we would exercise this authority. Other small advisers with few or no assets under management typically rely on face-to-face contact between clients and advisory personnel at the firm’s offices. They are local businesses serving the geographical area in which the office is located. In contrast, Internet Investment Advisers have no physical presence in a community or state. Clients of Internet Investment Advisers have little or no inperson contact with the firm or its personnel, and obtain the adviser’s services only through a website. Their activities are, by their nature, not confined to one or a few states that have a distinct regulatory interest in the advisers’ operations. In addition, the cost of registering temporarily in all state jurisdictions acts as an impediment to launching these businesses. Requiring these advisers to register in multiple states would appear to be unfair to them and a burden on their interstate commerce. Therefore, we are proposing to amend our exemptive rules to permit these advisers to register with the Commission.
II. Discussion
Proposed rule 203A–2(f) would exempt an adviser from the prohibition on Commission registration if the adviser conducts substantially all of its advisory business through an interactive website on the Internet.17 Advisers registering with us under the new exemption18 would be required to keep records demonstrating that they meet the conditions of the rule.19 We have drafted the proposed rule to make it unavailable to advisers that merely have websites as marketing tools or that use Internet vehicles such as Email, chat rooms, bulletin boards and webcasts or other electronic media to communicate with clients.20 Eligibility for the exemption would turn on whether the adviser conducts substantially all of its advisory business through an interactive website. We define ‘‘interactive website’’ in the proposed rule as a website in which computer software-based models or applications provide investment advice to clients based on information that each client supplies through the website.21 We define the term ‘‘substantially all’’ in the proposed rule to mean that at least 90 percent of the investment adviser’s clients obtain advice exclusively through the interactive website.22 We request comment on the terms of the proposed rule:
23These statutory thresholds were imposed in NSMIA, which divided responsibility for regulating investment advisers between the Commission and the state securities authorities. 24Exceeding state-established de minimis numbers for advisory clients may trigger state registration requirements. The national de minimis standard in section 222(d) of the Advisers Act (15 U.S.C. 80b–18a(d), however, preempts state minimums that are lower than six clients resident in that state during a 12-month period. 25At this time, 49 states have investment adviser statutes, as do the District of Columbia, Puerto Rico and Guam. Wyoming and the United States Virgin Islands currently do not have investment adviser statutes. Advisers that maintain their principal places of business in those two jurisdictions must register with the Commission. 26 17 CFR 275.203A–2(e). Advisers relying on the multi-state exemption must be required to register with the securities authorities of at least 30 states. After registering with us, multi-state advisers continue to be eligible for the exemption as long as they can represent annually that they would be required to register in at least 25 states. 27This figure includes the costs of responding to multiple states’ comments on filings, as well as the cost of complying with multiple and often disparate state regulations. It does not, however, include the time to complete Form ADV initially and the fees to file Form ADV through the IARD, as discussed below. This figure also does not include state registration fees. 28 20 × 50,000 = 1,000,000. 29The Commission estimated this figure by multiplying the burden hours to comply with the proposed rule’s recordkeeping requirements (4 hours) by an average hourly compensation rate of $34.70. This compensation rate includes overhead and is the rate for an operations supervisor outside of New York City, based on a 2000 study by the Securities Industry Association. The estimate of burden hours is based on the Commission’s submission for the proposed rule under the Paperwork Reduction Act and reflects recent discussions with counsel familiar with advisers’ recordkeeping issues. See infra Section V. of this Release. 30 20 × 138.8 = 2,776. 31 17 CFR 279.1 (Form ADV). subject of this release, or to submit comments on other matters that might have an effect on the proposals described above, are requested to do so. Commenters suggesting alternative approaches are encouraged to submit proposed rule text. For purposes of the Small Business Regulatory Enforcement Fairness Act of 1996, the Commission also is requesting information regarding the potential impact of the proposed rule amendments on the economy on an annual basis. Commenters should provide empirical data to support their views.
IV. Cost-Benefit Analysis
A. Background
The Commission is sensitive to the costs and benefits imposed by its rules. Proposed rule 203A–2(f) under the Advisers Act would permit certain investment advisers that provide advisory services through interactive Internet websites to register with the Commission rather than with the state securities authorities. These investment advisers cannot currently register with the Commission because they do not meet the Act’s statutory thresholds, that is, they do not have $25 million or more of assets under management and do not advise registered investment companies.23 Unlike most stateregistered advisers, Internet Investment Advisers have no local presence and their activities are not confined to one or a few states; the nature of the Internet makes these advisers’ services available to clients in all states, and an adviser’s state registration obligations could be triggered without warning within a single day or hour when six or more clients from a single state obtain personalized investment advice from the adviser’s interactive website.24 As a practical matter, therefore, Internet Investment Advisers need to register in all states to avoid violating state laws.25 Congress gave us authority to permit advisers to register with us even though they do not meet the statutory threshold if the prohibition would be unfair, a burden on interstate commerce, or otherwise inconsistent with NSMIA’s regulatory division between the states and the Commission. We have used this authority to adopt exemptive rules to permit Commission registration of advisers that did not meet the statutory thresholds in section 203A. The rule amendment we are proposing today is designed to alleviate the substantial burden of multiple state registration and regulation for Internet Investment Advisers by permitting these advisers to register with the Commission. Since most Internet Investment Advisers do not currently register with us, we have limited data on the number of investment advisers that would qualify at this time for the proposed exemption. Based on news articles, however, and for purposes of the Paperwork Reduction Act, we have estimated that perhaps as many as 20 firms would currently be eligible for the new exemption.
32Advisers registered with the Commission, however, complete only Part 1A of Form ADV, while advisers registered with the states must complete both Parts 1A and 1B. 33Advisers pay filing fees to NASD Regulation, Inc., which operates the IARD system. The filing fees include an initial set-up fee and an annual fee, each of which varies based on the adviser’s assets under management. Because Internet Investment Advisers generally do not manage client assets, we expect that they will be eligible for the lowest fee levels of $150 for the initial set-up fee and $100 for the annual fee. See Investment Advisers Act Release No. 1888 (July 28, 2000) (65 FR 47807 (Aug. 3, 2000)) (‘‘Advisers Act Release No. 1888’’). 34 44 U.S.C. 3501–3520. 35 4 hours × 20 advisers = 80 hours. This estimate is based on recent discussions with counsel familiar with advisers’ recordkeeping issues. The recordkeeping requirement does not require extensive data on usage of the website, nor does it specify how an adviser should maintain its records to meet this condition of the proposed rule. The adviser would need only to demonstrate that 90 percent of its clients obtain their investment advice from the firm exclusively through the website. We note that Internet Investment Advisers that conduct their business exclusively through interactive websites would likely need to spend very little time documenting their compliance with the condition. An adviser that also meets in person with some clients or communicates with them through other means may need to spend more time. 36We note that, because the states as well as the Commission use Form ADV, these advisers will be new respondents for purposes of the Commission’s collection of information requirements, but not new users of Form ADV. 37The proposed amendments would add a new box to Item 2 of Part 1A of Form ADV, so that Internet Investment Advisers could indicate their eligibility for Commission registration. All advisers registering with the Commission must indicate their eligibility by checking at least one box, so the addition of the new box for Internet Investment Advisers will not change the burden of completing the form. 38See Electronic Filing by Investment Advisers; Proposed Amendments to Form ADV, Investment Advisers Act Release No. 1862 (April 5, 2000) (65 FR 20524 (April 17, 2000)) (‘‘Advisers Act Release No. 1862’’). The current average burden per response includes 9,100 filings of the complete form at 22 hours each, plus 13,250 amendments requiring 0.75 hours each. (((9100×22) + (13250×.75))/22350=9.402). 39Our staff has examined approximately six advisers that registered with us and whose business is substantially Internet-based. Because most Internet Investment Advisers are not yet eligible to register with us, however, we believe that there may be as many as 20 firms that could register under the proposed new exemption. 40The currently approved burden for this collection of information estimates that most advisers
registering with the Commission for the first time will file one amendment per year. 41 22 hours to complete a new Form ADV × 20 Internet Investment Advisers = 440 hours. 0.75 hours per amendment × 20 amendments = 15 hours. 440 + 15 = 455. 42 46,466 + 455 = 46,921. Adviser’s registration from the states to the Commission, therefore, does not change their basic filing requirement.32 Similarly, state-registered advisers as well as advisers registered with the Commission make their Form ADV filings electronically through the IARD and pay the attendant filing fees.33 Shifting an Internet Investment Adviser’s registration from the states to the Commission does not change this filing process or the IARD filing fees. E. Request for Comment
43 5 U.S.C. 603(a).
44See supra note and accompanying text. 45 15 U.S.C. 80b–3a(c). 46 17 CFR 275.0–7(a). 47 Internet Investment Advisers generally do not manage assets and therefore will not likely have any assets under management. These firms are also generally start-up businesses and may have limited assets; only one of the Internet-based firms our staff has examined reported having total assets of $5 million or more. Consequently, we believe that most, if not all, of the advisers registering with us under the proposed rule will be small entities. 48Recordkeeping is already mandated for all Commission-registered advisers, including small advisers, under rule 204–2. (17 CFR 275.204–2.) The Commission has estimated, for purposes of the Paperwork Reduction Act, that compliance with the recordkeeping requirements of the proposed rule would take no more than 4 hours annually on average. 3506(c)(2)(B), the Commission solicits comments to:
49 15 U.S.C. 80b–3a(c).
Item 2 for Internet Investment Advisers to indicate their eligibility to register with the Commission. An adviser registering with the Commission under the proposed rule would simply check that new box when completing Form ADV. E. Duplicative, Overlapping, or Conflicting Federal Rules The Commission believes that there are no rules that duplicate, overlap, or conflict with the proposed rule. F. Significant Alternatives The Regulatory Flexibility Act directs the Commission to consider significant alternatives that would accomplish the stated objective, while minimizing any significant adverse impact on small entities, including (i) establishing different compliance or reporting requirements or timetables that take into account the resources available to small advisers; (ii) clarifying, consolidating, or simplifying compliance and reporting requirements under the proposed rule for small advisers; (iii) using performance rather than design standards; and (iv) exempting small advisers from coverage of all or part of the proposed rule. Regarding the first alternative, the Commission has considered establishing different compliance or reporting requirements for small advisers. Establishing different compliance or reporting requirements would be inconsistent with our mandate to provide a system of public disclosure of investment adviser information. An Internet Investment Adviser that is a small entity, however, by the nature of its business, would likely spend fewer resources in completing Form ADV and amendments, and pay lower filing fees, than a larger adviser. Regarding the second alternative, the Commission has attempted to clarify and simplify compliance and reporting requirements under the proposed rule for all advisers, including small advisers. It does not appear that the proposed rule can be formatted differently for small advisers and still achieve its stated objective of providing relief from multiple state regulation. The proposal has been designed particularly to benefit Internet Investment Advisers, which are, we believe, generally small entities. With respect to the third alternative, the proposed rule would permit advisers to use performance rather than design standards to meet certain requirements under the Act. The proposal, for example, does not specify the means by which an adviser must maintain its records to satisfy the recordkeeping requirements of the proposed rule. Regarding the fourth alternative, the Commission has considered exempting small advisers from the proposed rule. Such an exemption would be inconsistent with the intended purpose of the proposal, which is to provide regulatory relief from multiple state regulatory requirements. Small advisers are the primary intended beneficiaries of this rulemaking relief. The Commission has considered the above alternatives in the context of the proposed rule, and, after taking into account the resources available to Internet Investment Advisers that are small entities and the
potential burden the proposal could place on these advisers, has concluded that the alternatives would not accomplish the stated objectives of the proposal. G. Solicitation of Comments We encourage written comments on matters discussed in this IRFA.
(f) Internet investment advisers. (1) An investment adviser that:
(i) Conducts substantially all of its advisory business through an interactive website on the Internet; and (ii) Maintains in an easily accessible place, for a period of not less than five years from the filing of a Form ADV that includes a representation that the adviser is eligible to register with the Commission under paragraph (f)(1)(i) of this section, a record demonstrating that substantially all of its advisory business has been conducted through an interactive website. (2) For purposes of this section:
(i) Interactive website means a website in which computer software-based models or applications provide investment advice to clients based on information each client supplies through the website. (ii) Substantially all means that at least 90 percent of the investment adviser’s clients obtain their investment advice from the adviser exclusively through the interactive website.
PART 279—FORMS PRESCRIBED
UNDER THE INVESTMENT ADVISERS ACT OF 1940
3. The authority citation for part 279
continues to read as follows:
Authority: The Investment Advisers Act of 1940, 15 U.S.C. 80b–1, et seq.
4. Form ADV (Referenced in § 279.1),
Part 1A, Item 2 is amended by revising
the introductory text of paragraph A, paragraph A.(10) and A.(11), and by adding paragraph A.(12) to read as follows:
Note: The text of Form ADV does not and the amendment will not appear in the Code of Federal Regulations. Form ADV
Part 1A
Item 2 SEC Registration
A. To register (or remain registered) with the SEC, you must check at least one of the Items 2.A(1) through 2.A(11), below. If you are submitting an annual updating amendment to your registration and you are no longer eligible to register with the SEC, check Item 2.A(12). You:
b (10) are an Internet investment adviser relying on rule 203A–2(f); b (11) have received an SEC order exempting you from the prohibition against registration with the SEC. If you checked this box, complete Section 2A(11) of Schedule D. b (12) are no longer eligible to register with the SEC.
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The documents this one cites, and the documents that cite it.
“National Securities Markets Improvement Act of 1996, Pub. L. 104–290, 110 Stat. 3416 (1996) (codified in scattered sections of 15 U.S.C.).”
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